Getting plumbing leads in places like New York and Texas might sound tough, but it doesn’t have to be. With the right mix of hustle and strategy, customers will be calling you in no time. Whether you’re just starting out or are already established, these smart methods will help you attract more work fast.
1. Make Your Website Work for You
Your website should be your lead-generating machine. Don’t just list what you do — show it off!
- Include photos of your work.
- Add testimonials from happy customers.
- Create pages for each service and city you serve.
Think local too. Use keywords like “Houston drain cleaning” or “Brooklyn water heater repair” to show up in local searches.
2. Get Listed
Want to be found easily? Then get your business listed in the right spots!
- Google Business Profile – A must. It helps people find you in maps and search results.
- Yelp – Great for showing off reviews.
- Angi, Thumbtack, HomeAdvisor – People search here for local pros like you.
Keep your contact info, hours, and services updated on all platforms.
3. Use Social Media to Show Off
Don’t be afraid to post! People love before-and-after shots of repair jobs. Plus, social media is free (mostly).
- Facebook – Start a page and post regularly.
- Instagram – Great for showing photos and short videos.
- Nextdoor – Super local, and homeowners love it.
Let your personality shine through. People want to hire someone friendly and reliable.
4. Run Local Ads
A little ad spend can go a long way. In places like New York City or Dallas, running ads can help you stand out in a crowd.
- Google Ads – Target people searching for a plumber in your area.
- Facebook Ads – Cheap and easy to run.
- Local newspapers or flyers still work in some neighborhoods.
Start with a small budget and scale up when you see what works.
5. Ask for Referrals
Word-of-mouth is gold. Don’t be shy — ask happy customers to tell their friends and family.
- Offer a discount or gift card for any successful referral.
- Make it easy with a simple referral form on your website.
People trust people they know. So build a community of happy clients who talk about you!
6. Partner with Other Local Businesses
Work smarter by teaming up with others.
- Real estate agents always need a reliable plumber.
- Property managers can give you repeat business.
- Small hardware stores might recommend you to walk-ins.
Networking isn’t just for big cities—it works in small Texas towns too.
7. Clean Up Your SEO
It sounds techy, but SEO (Search Engine Optimization) helps your business get found online.
- Include your city name in your website content.
- Use phrases people really search — like “plumber near me in Austin.”
- Write blogs or tips about plumbing problems in your area.
You don’t need to be a web expert. You can hire help or use tools like Google Search Console to track progress.
8. Text & Email Your Way to More Jobs
People check their phones all day long. Don’t just rely on phone calls.
- Send text reminders for upcoming appointments.
- Follow up with short emails asking for reviews.
- Offer seasonal specials via text or email blasts.
Automation tools can help you stay in touch without working extra hours.
9. Offer Emergency Services
Nothing gets a phone ringing like a burst pipe at midnight. If you’re up for it, offer 24/7 services.
This is especially great in larger cities like NYC or Dallas, where things can go wrong at any hour.
Just be sure to charge fairly and stick to your word.
One Last Tip: Keep It Friendly
People don’t just hire plumbers—they hire personalities. Smile, be polite, and always deliver good work.
In places like New York and Texas, a positive attitude can earn you more business than any ad campaign.
Now get out there and start turning those faucets—and leads—on!
Related posts:
